According to automotive cybersecurity firm Upstream, theft and breaches of personal information (PI) are the #1 most frequent cybersecurity accident affecting automotive companies (it has even surpassed hacking of car keys, an all-time favorite activity of automotive criminals). We currently track hundreds of companies that collect, share, and broker automotive-generated personal information. The best defense against data breaches is to reduce your digital footprint. At minimum, we expect lessened targeting from these companies. At best, you can prevent being the victim of identity theft or worse: vehicle theft, home invasions, and stalking (through new technologies) are unfortunately increasing – even the vehicle manufacturers have started to issue warnings!